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How are you effectively using generative artificial intelligence (Generative AI) to support your communication goals?
Join the Public Relations Society of America’s (PRSA) Gulf Coast Chapter and Florida Gulf Coast University (FGCU) on Thursday, February 22, from noon to 1:30 p.m. in FGCU’s Cohen Student Union, for an interactive lunch session exploring the latest AI developments and applications.
This must-attend event will explore:
What management and employees need to know as they incorporate AI tools
The capabilities and skills your teams need to use AI tools effectively
The legal and ethical implications of using AI
What AI tools are most popular, and how they are being used
How to craft effective prompts
How to get Chat-GPT to write in your style
How to use AI to understand the attitudes, perceptions, and beliefs of customers, constituents, employees, and media.
Ways AI can help you summarize meetings, create briefings, and get things done efficiently
How AI helps you create, improve upon, and tailor content for different platforms and audiences
AI’s power to analyze data and identify trends
How to protect your organization from legal action when using AI tools.
Keynote Speakers:
Trailblazing AI researcher and educator Dr. Chrissann Ruehle, Provost Faculty Fellow for AI; Management Instructor at Lutgert College of Business, FGCU
Intellectual Property Attorney and AI Expert Mark A. Nieds, Widerman Malek Attorneys at Law, Celebration FL
Event Links
Tickets: https://go.evvnt.com/2239995-0
Website: https://go.evvnt.com/2239995-2
