The Pepsi Challenge

Starting April 11, The Pepsi Challenge is bringing the competitive energy to the DMV area! Further key dates and information are as follows: WHAT: For its 50th anniversary, the Pepsi Challenge now meets the modern consumer, showcasing the more refreshing and better tasting Pepsi Zero Sugar. This multi-market tour, lasting until October, recreates the classic format, inviting everyone to see if they prefer Pepsi Zero Sugar over its rival. WHERE & WHEN: Tyson’s Corner at 1961 Chain Bridge Rd • April 11-13 • 12-7 p.m. ET University of Maryland in front of the North Campus Market • April 12 & 13 • 11 a.m. – 5 p.m. ET HOW IT WORKS: • Blind Taste Test: Challengers are presented with two unmarked cups – Cup A and Cup B – containing Pepsi Zero Sugar and Coke Zero Sugar. • Taste and Decide: Challengers sample both cups, taking their time to decide which they prefer. • Make Your Choice: Challengers select their favorite cola which triggers unique celebratory moments for those with great taste. • Score Pepsi: Pepsi will reward all challenge participants with free Pepsi Zero Sugar, because even those with questionable taste deserve a second chance. Fans can now visit PEPSI DROPS for a chance to score exclusive Pepsi Challenge Taste Tour merch. For more information on the tour, visit Pepsichallenge.com.

Event Links

Website: https://go.evvnt.com/2993979-0

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