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Users, Buyers, and Influencers


There are 3 kinds of customers every business must sell. There are Users, Buyers, and Influencers. Each requires a different approach and each is critical to your success. In this program we will understand the differences and how to approach each kind of customer to better understand how to sell them. All attendees will receive a free copy of Steve’s book: “Simplify Everything” Presenter's Bio: Steve Epner is a successful entrepreneur. He started an international association, a consulting practice, taught innovation and entrepreneurship in the MBA program at Saint Louis University, and after flunking retirement, became the Entrepreneur In Residence for Boeing. Steve was the Chairman of the Gateway Venture Mentoring Service, the St Louis Innovation Roundtable, and had managed the St Louis Regional Entrepreneurship Educators. His goal is to give back to the community that helped him be successful. Registration Information: Upon registering you will receive a confirmation email with the SCORE Zoom link to attend. You do not need a Zoom account to participate. Please connect 5 minutes in advance to be sure you have a good connection. The workshop begins promptly at 6:00 PM and concludes by 7:00 PM CDT.

Event Links

Virtual: https://go.evvnt.com/2422576-0

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