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New Balance


If you’re not into this kind of thing, you’ll have almost certainly have turned away in revulsion or put a little sick looking Emoji beneath it on Instagram, or just written it off as “trash.” Shoe conservatives are the worst. We’re not saying that the New Balance M890 is a good looking shoe, but we love the insanity of the colourways that NB have applied to it. Endorsed by the kind of people that a lot of real runners respect like Reid Coolsaet, Andy Baddeley and Eric Gillis, it’s a real running shoe that bears that strange mix of tech fascination and an almost hippyish approach to the sport that proper running shoes often carry.

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